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campaign execution
marketing services: campaign execution | creative services
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The Affinitas staff has been providing expert guidance and designing quality materials for over 15 years and will work hard to ensure your projects are completed on time and with the quality you expect.

Any successful campaign begins with planning before ink even hits the paper. We will execute your campaign from start to finish. Click on these links below to read more:

Direct Mail
We constantly strive to stay on top of industry regulations and changes so that we are always doing what needs to be done to design to standard sizes, get your mail out on time and get it done at the lowest cost.

Whether you need a complete solution or only support on a certain aspect of the material or campaign, we can help you. Our services include:

  • Project management
  • Campaign conception
  • Creative
  • Copywriting
  • Print production
  • Lettershop
  • Response analysis

Print Production
As a full-service procurement center, we have a variety of vendor relationships that provides us with increased buying power. Our ability to match your job to the best vendor means we can get the best price for you. We have vendors ranging from digital on-demand print capabilities to conventional sheet-fed and Web print. All print mail pieces are reviewed by the USPS to ensure conformity to current standards that will yield the most economical postage cost.

All print jobs include on-site press checks to confirm you only get the highest quality pieces. Some of our specialties include:

  • Brochures
  • Postcards, Self Mailers, Envelopes
  • Premiums
  • Handouts, Take-Ones
Lettershop / DP
The lettershop services have many options available based on your individual needs, including:
  • Personalized laser printing
  • MICR printing
  • Color laser printing
  • Laser print envelopes and labels
  • Laser printing for a variety of sizes
  • Inkjet addresses on envelopes, self mailers, postcards, newsletters, etc.
  • Inkjet indicia, tracking codes, numbering, tag lines, etc.
  • Inkjet printing for a variety of sizes
  • Folding, tabbing, inserting, cutting, hand work, fulfillment

We offer full-service data processing geared toward getting the maximum efficiencies for your postal dollars, including:

  • Address standardization and CASS certification
  • National Change of Address (NCOA)
  • Move update
  • ZIP+4 conversions
  • Merge / Purge and database cleanup
  • Branch-based mailings
  • Custom programming
  • Postal qualification and cost optimization
  • Bulk shipment preparation
  • Data entry
Print Advertising and Collateral Material
You want a billboard? We can design to that. You want a tabletop tent? We can design to that. The shape and design will make people notice and the copy will engage the readers making them want to take action.

We have experience in Point of Sale (POS) housing and distribution. And because we have a variety of vendors and resources available to us, we can be flexible with quantities and get more aggressive pricing for you.

Just some of our products are
  • News and magazine ads
  • Sales collateral, including sell sheets, info cards, brochures, etc.
  • Free Standing Inserts (FSI)
  • POS materials
    • Posters
    • Table tents
    • Pull-up banners
    • Premiums
Web/Digital Media
Our crack design team will create one-of-a-kind banner ads that will get noticed when so many people seem to be tuning them out. We also offer Web site design and hosting.
  • Animated banner ads (flash or swf)
  • Web site design
  • E-mail marketing and address capture
  • Data-based surveys and reporting
Alternative Media
Get your name into the everyday lives of your potential customers. Get seen. Get noticed. We will design to any number of options, including experience designing for
  • Billboards
  • Pay phone kiosks
  • Cinema screens
  • Subway entrance panels
  • Transit shelters

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